Why direct billing

Keep what you earn.

Every purchase you route through direct web billing skips the store's 30% cut — and pays only payment processing instead. Same app, same checkout quality, far more revenue in your pocket.

$
You keep $308K more a year
The margin gap

30% becomes a rounding error

On the App Store and Play Store you keep 70% of every sale. Route that purchase through direct web checkout and the fee drops to 0.5% if you bring your own Stripe — you add your usual card processing on top — or an all-in 5% + 50¢ if we run it end-to-end, where we're the Merchant of Record and card processing, tax, and disputes are all on us. Either way, fees apply only to revenue you run through ZeroSettle web checkout; App Store and Play Store purchases are never charged a ZeroSettle fee.

Store checkout

You keep

~70%

30% to Apple or Google on every transaction.

Direct web billing

You keep

~95%+

After fees, on web-checkout revenue only.

Run your own numbers in the calculator →
The upside

More than margin

Direct billing changes more than the fee line. It hands you back the relationship, the pricing, and the data the stores keep for themselves.

Bigger margins

Keep 85%+ of revenue instead of 70%. The store's 30% becomes ~0.5–5% on web-checkout sales — money that goes straight to your bottom line.

Own the customer

Direct billing means a direct relationship — the email, the receipt, the renewal. Your customer, your data, not a number behind the store's wall.

Set your own prices

Run the promotions the stores won't let you: regional pricing, win-back offers, bundles, and launch discounts — changed from a dashboard, not an app release.

One integration, both stores

iOS, Android, and Flutter from a single SDK call. Cross-platform identity follows the user — a subscriber who switches phones keeps their subscription.

Analytics included, free

MRR, ARPU, churn, retention, active trials, and cross-platform entitlements — included on every tier, no MRR cap and no per-seat fee.

No UX penalty

Apple Pay and Google Pay in a native payment sheet — one tap, no redirect. Your users get a checkout that feels exactly as fast as the store's.

Pricing you control

Do the things the store never allowed

Once you own checkout, your pricing stops being frozen behind app review. Move it like the growth lever it is.

Regional pricing

Price to local willingness-to-pay instead of a fixed tier ladder.

Win-back offers

Bring lapsed subscribers back with a discount you actually control.

Bundles & cross-sells

Package products and upsell without rebuilding your store catalog.

A/B test the price

Find the price that maximizes LTV instead of guessing. See A/B testing →

Stop renting your revenue.

Free analytics & entitlements in 5 minutes. Direct billing on iOS & Android in 15. No credit card required.

YC-backed·15-min integration